2Apr/0917
The Google Ad Auction
Hal Varian, Chief Economist of Google explains how the Google Ad Auction works. This short video will give us a clear explanation how Google calculates the max CPC, quality score, and ad auction.
Now lets give what the google wants to lower our CPC.
High QS and High CTR = Low CPC and Low CPC means more clicks for your ad budget. More clicks you can drive to your campaign landing page means more possibility for converted leads. Leads we all knew it!
Leads = $$$

May 13th, 2009 - 05:29
ilang beses ko na napanood ito sa site mo zalds. lol
im guessing a new informative post coming up or a big bad a$$ report perhaps?
cheers,
jayl
May 17th, 2009 - 08:11
too busy to write something new, but yeah.. I will update this blog soon..
thanks and have a nice day to you Jay.
May 19th, 2009 - 11:50
hoho. not really care about that auction.
May 19th, 2009 - 13:32
@abrablog,
maybe someday you will care for it..
it’s how we make big bucks nowadays..
May 27th, 2009 - 02:27
Hmmm, another innovation from the Big G huh?
May 27th, 2009 - 05:41
@Snow,
yup.. its good that finally they let us know how they calculate ad ranking and give us some hint about the G’s Quality Score.
May 27th, 2009 - 07:31
Nice input. Keep posting good infos.
June 2nd, 2009 - 02:32
Hi Zalds, I just wanted you to know that I nominated this blog as one of my entries in the Top 10 Emerging Influential Blogs for 2009. Congrats!
June 3rd, 2009 - 13:12
Hi sir Zalds! I’m a newbie blogger and don’t know anything about stuff like this.. but guess I’m lucky that I’d found your site via sir Dex!
btw, nasa Q8 din ako
June 3rd, 2009 - 14:06
@ariston,
wow.. what a small world
nadagdagn na ng isa ang kilala kong blogger sa Kuwait .. yehey!..
thanks for dropping by Aris.
p.s. you may follow me in twitter – - > http://twitter.com/zalds mas madalas akong mag twit kesa magblog now.
regards & have a dusty day (sandstorm now)
June 3rd, 2009 - 14:11
@millionaires,
Wow..thanks. it’s an honor po to be in your “Influential Blog for 2009″ list.
June 4th, 2009 - 07:41
@sir Zalds, follower mo na rin ako sa twitter world
I think I need lots of time to read and catch-up all your moneytise postings in this blog.
cheers! kso wlang inuman!
July 6th, 2009 - 05:04
Tagal ng walang balita dito ah he he he.. masyadong busy
July 7th, 2009 - 09:50
Hi, You posted a really nice post but your site contain some unreadable comment. So please read this and improve this side.
July 7th, 2009 - 12:25
@Dex,
Medyo busy lang namna..
sige gwa ako ng post this week..
@Seo87,
Unreadable comment?.. where?… I can read all the comments here..
July 13th, 2009 - 15:05
anti-Zalds ako eh, antay kung kelan magpost si Zalds… << sobrang busy kahit super init!
July 13th, 2009 - 18:19
@ariston,
lapit na.. wait mo alng.. medyo – kasi tong existing campaign ko nakak stress..
) tapos sandstorm pa (4daysdaw) sabi sa weather forecast.